Edna Valley & Paragon Vineyard

The Niven Family
Pioneers of the Edna Valley AVA
San Luis Obispo, CA

Jack Niven pioneered wine grape planting in the Edna Valley with his Paragon Vineyard in 1973. We have been continually growing Chardonnay and Pinot Noir since Jack planted those first vines over 40 years ago. Recognizing the unique and tremendous potential of the region, Jack championed the process of petitioning for it to become an AVA. The application was approved, and the Edna Valley was officially created in 1982.

Learn more about our vineyards


The Baileyana winery stands on a knoll in the Edna Valley, surrounded by the estate Paragon Vineyard. Built in 1999, it is both high-tech and unusually dramatic. It is stocked with innovative equipment including a state-of-the-art fruit delivery system, tanks to handle any size lots, open-top fermentors, and four individually climate-controlled barrel rooms.

Each of the cellar bays is lined with huge windows that allow sunlight into what is traditionally a dark and damp environment. In addition to being aesthetically pleasing, the natural light actually helps keep the winery clean.

SIP Certification

Our estate Paragon Vineyard was one of the first Central Coast vineyards to become SIP Certified and was a part of the SIP pilot program in 2008. It’s currently one of the largest SIP Certified vineyards in the state of California. Historically, we have always farmed in a careful and responsible manner that takes into account all facets of the world around us, and would continue to do so whether or not this certification program was developed.

To be certified, we were presented with a robust and comprehensive set of standards, then audited by an independent, third-party inspector. The Certification was then granted by an independent advisory board.

What is SIP?

Certification is a rigorous sustainable vineyard certification with strict, non-negotiable requirements. The program is dedicated to the three P’s of Sustainability—People, Planet, and Prosperity—and ensures that both natural and human resources are protected. They are committed to standards based on science and expert input, independent verification, transparency, and absence of conflict of interest.

They pride themselves on the program’s rigor and integrity, which have earned SIP the reputation as being the gold standard for sustainable certification.

Elements of “Sustainability in Practice” Certification

  • Annual Certification
  • Third Party Audit
  • Biodiversity and Habitat
  • Farm & Pest Management
  • Water, Soil, and Energy Conservation
  • Air, Fruit, & Water Quality
  • Social Responsibility
  • Continuing Education
  • Sound Business Practices
  • Community Relations
SIP Certified

The SIP Certified seal indicates the commitment on behalf of our team to preserving and protecting the natural environment, treating our employees and community with care, and sound business practices with a long-term outlook.

Owl Boxes

We provide multiple owl boxes throughout our vineyard to encourage nesting for predatory birds, which helps maintain rodent populations.


Our goats help keep our natural vegetation areas from becoming too overgrown, which provides protection for our waterways and helps maintain wildlife habitats.

Jack Rabbits

There are numerous jack rabbits living in our vineyard, which is an indication of biodiversity and a healthy ecosystem.